An n company that sells bed linen and other homewares has entered voluntary administration after nearly 40 years.
Lorraine Lea Linen had administrators appointed on Monday.
The retailer is still trading and has launched a 50 per cent off sale on all items on its website.
The family-owned business is headquartered in Melbourne and was set up in 1986.
Administrators Andrew Yeo and Tim Bradd of insolvency firm Pitcher Partners said staff have been retained and the business is still operating.
‘The administrators are seeking to fulfil all orders outstanding prior to their appointment,’ they told news.com.au.
‘The administrators will continue to reassess how long the expected realisation process might take. Existing customers are encouraged to place any orders whilst stock remains available.’
Mr Yeo and Mr Bradd said any interested buyers for the business are encouraged to reach out.
Lorraine Lea prides itself on being n-made.
The business sells to as many as 300,000 customers a year, according to their website.
Lorraine Lea became popular for its ‘linen parties’ which saw ambassadors host events to sell products to friends and family.
Along with linen, the company also sells towels, rugs, laundry and storage products, dining and kitchen items.