Charlotte Dawson proudly showcased her curves in a yellow bikini on Instagram on Thursday as she plugged her fake tan brand amid her financial difficulties.
The mother-of-three, 32, who welcomed baby Gigi Dawson Sarsfield in March, took to social media to promote her Dawsylicious Tanning range.
According to documents on Companies House, the reality star’s business is facing a £88,000 tax bill and issued an appointment of voluntary liquidation in May.
Charlotte co-owns the wholesale clothing and footwear brand with her fiancé Matt Sarsfield. She is also known to have a separate tanning brand, Dawsylicious Tanning.
Charlotte promoted the brand in the new clip, where she stood confidently in her garden with a tanning mitt as she performed a hilarious skit from Peter Kay.
Using his voice on top of the clip, she mimed: ‘Oh it’s too warm for me. Oh, oh, I like it warm, but I don’t like it this warm. It’s too warm, you know.

Charlotte Dawson proudly showcased her curves in a yellow bikini on Instagram on Thursday as she plugged her fake tan brand amid her financial difficulties

The mother-of-three, 32, who welcomed baby Gigi Dawson Sarsfield in March, took to social media to promote her Dawsylicious Tanning range

According to documents on Companies House, the reality star’s business is facing a £88,000 tax bill and issued an appointment of voluntary liquidation in May
‘You know, there’s warm and then there’s warm. Oh. I’m sweating cups.’
‘When you have to tan outside,’ she penned on the video.
Charlotte and Matt managed to patch up their relationship last year after the news broke of the former rugby player’s sexting scandal.
And now the couple, who share sons Noah, four, and Jude, 20 months and daughter Gigi, two months, must face their financial problems together.
Documents show the company has £15,000 in assets, reducing her debts to an estimated deficit of £73,300.
Since starting the business in May 2020, Dawsylicious has been issued three strike notices, the most recent being in April 2024.
Her accounts were due by February 29, 2024 and her confirmation statement was due on June 2, 2024. Both are marked as overdue.
Dawsylicious is Charlotte’s only limited company listed on Companies House and is described as a wholesale of clothing and footwear.
She also has her separate tanning brand, Dawsylicious Tanning.

Charlotte co-owns the wholesale clothing and footwear brand with her fiancé Matt Sarsfield (pictured). She is also known to have a separate tanning brand, Dawsylicious Tanning

It comes after it was revealed Charlotte in financial turmoil as her company shuts down with £88k tax bill

Back in February Charlotte gave an update on her and Matt’s relationship almost six months after Matt was caught sexting another woman
have contacted Charlotte’s representatives for comment.
Back in February Charlotte gave an update on her and Matt’s relationship almost six months after Matt was caught sexting another woman.
Admitting 2024 was a rollercoaster, she confessed to that the couple weren’t making time for each other and hadn’t been spending quality time together on dates.
She explained: ‘It was a lot last year and especially being pregnant dealing with all that was quite hard.
‘But everything’s a lot better now, obviously we’ve sorted things out and we’re really excited to grow our family.’
The couple also chose to publicly address the sexting scandal back in December when Matt featured on her podcast The Naughty Corner.
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As they took a tentative step towards rebuilding the trust, Matt broke down in tears as he admitted he ‘massively regrets’ the decision and was left ‘heartbroken’ by his actions.
Speaking about his decision to go on the podcast, she explained: ‘It was quite a big thing for Matthew.
‘He’s the hardest guest I’ve ever had on the podcast because obviously he was very nervous, but we really want to make it work and be a family.
‘I think because it was so public, I think that he said it would have helped a lot of couples as well going through the same thing.’
Charlotte added: ‘I think it was the best thing that we did, just speaking about everything that’s the best way to deal with things as well, isn’t it?
‘I saw a different side to him. He really broke down on it as well which obviously I didn’t expect. It was brave for him to do that because he’s not like that at all.’