Quite what England’s no-nonsense heroes of 1966 would have made of it is anyone’s guess… but today’s Three Lions stars have been spotted at the Euros with washbags under their arms that cost well in excess of £1,000.
Key players including skipper Harry Kane, Anthony Gordon and Declan Rice were seen stepping on to the coach last week with bags and backpacks from top French brand Goyard.
Kane was seen holding a Goyard toiletry bag that costs £1,395 while fellow striker Ivan Toney was carrying a £3,450 Goyard Voltaire bag and a £3,950 backpack.
Everton goalkeeper Jordan Pickford’s £5,200 Goyard backpack, meanwhile, was personalised with a cartoon image of himself with his son Arlo on the back beneath the Wembley arches.
Once the official purveyor to the British Royal Family, the brand prides itself on luxury and claims the names of every single customer throughout the 19th and 20th Centuries can be found in Goyard’s filing cabinet, whether they are famous or not.
Unusually, the luxury brand doesn’t sell anything online and the bags are notoriously hard to get a hold of.
Former England captain David Beckham was seen at Paris fashion week wearing a £6,350 Goyard Palace MM Trunk Bag and carrying a £7,800 Goyard Manoir PM Document Case.
Other celebrity fans of the brand include model Bella Hadid, Gwyneth Paltrow, Rihanna and Rosie Huntington-Whiteley.