Travis Kelce’s ex-girlfriend Kayla Nicole set temperatures soaring in a new ad she filmed to promote Rihanna’s Fenty Hair line.
On Wednesday, the 33-year-old sports reporter–turned–model and Fenty Hair jointly shared the ad to their Instagram accounts.
Kayla went from bone dry to completely soaked while posing in a darkened studio with only a few visible lights.
A sprinkler system rained down on her as she showcased her toned midriff and fit figure in a green-and-pink string bikini.
The ad appeared to be an homage to the famous water dance scene from Flashdance, which climaxed with Jennifer Beals (and dancing double Marine Jahan) getting soaked by falling water while dancing around a chair.
Although the new ad didn’t have the same torrential rainfall of the iconic film scene, Kayla — who recently broke her silence about cheering against her ex-boyfriend at the Super Bowl — did dance around while seated on the chair, mimicking part of the film’s much more ambitious dance number.

Travis Kelce’s ex-girlfriend Kayla Nicole set temperatures soaring in a new ad she filmed to promote Rihanna’s Fenty Hair line

Kayla went from bone dry to completely soaked while posing in a darkened studio with only a few visible lights to promote Fenty’s Water Boi Reparative Leave-In Conditioner Spray
The sports reporter also had a slim chair laid out on the set, which was darkened like Flashdance routine to allow the falling water droplets to sparkle.
‘Why stay dry when you can stay drenched with @fentyhair Water Boi Reparative Leave-In Conditioner Spray!?’ Kayla captioned her post.
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She noted that it would be available starting Thursday at Fenty Hair’s website and online and in-store at Sephora.
Although the video featured a few prominent shots of the Fenty Hair product, the clip was clearly more focused on Kayla’s writhing around in the rain than in highlighting the conditioner spray’s effect on her hair.
She did briefly show off her lustrous curls at the start of the video, before the waterworks started, and then she whipped her hair side to side once it was fully wet while the clip added some over-the-top splash sound effects.
Kayla is well known not just for her reporting career and her burgeoning fashion influencer path, but also for her former relationship to Kansas City Chiefs tight end Travis Kelce.
In 2022, Kayla revealed that she and Travis hit things off in 2017, after he had been following her on Instagram and regularly liking her posts for several months.
Despite liking the attention, Kayla never heard from Travis directly, so after building up ‘a little liquid courage’ and getting a ‘pep talk,’ she said she finally sent him a DM to ring in the new year.

The ad appeared to be an homage to the famous water dance scene from Flashdance, which climaxed with Jennifer Beals (and dancing double Marine Jahan) getting soaked by falling water while dancing around a chair

Although the new ad didn’t have the same torrential rainfall of the iconic film scene, Kayla did dance around while seated on the chair, mimicking part of the film’s much more ambitious dance number

Although the video featured a few prominent shots of the Fenty Hair product, the clip was clearly more focused on Kayla’s writhing around in the rain than in highlighting the conditioner spray’s effect on her hair

She did briefly show off her lustrous curls at the start of the video, before the waterworks started, and then she whipped her hair side to side once it was fully wet while the clip added some over-the-top splash sound effects
The couple went public later that year, five months after the football star had split from Maya Benberry, the winner of his dating reality series Catching Kelce.
The two were practically inseparable for the next few years, until August of 2020, when they separated amid cheating rumors.
However, Travis publicly denied that infidelity played any part in their split in a swiftly deleted tweet.
But it seemed to be only a bump in the road for the two, as Travis confirmed they were back together by November of that year.
The relationship came to an end for good in May of 2022, when Barstool Sports reported they had split because Travis allegedly habit of making Nicole pay for half of all their expenses.
She denied that Travis’ alleged cheapness was the root of their split, and the NFL star — who was worth $52 million as of September 2024, according to Forbes — also issued a denial while claiming that Kayla led a ‘very financially stable life.’
Later, Kayla hinted that they had split because Travis allegedly wasn’t making any moves toward marriage.
In 2023, fans suspected that she may have been throwing shade at her ex and his new girlfriend Taylor Swift. Although she openly referenced her public breakup and alluded to Travis’ buzzy new relationship, she avoided speaking explicitly about her ex or the massively popular singer.

Kayla dated Travis Kelce on and off beginning in 2017, but they split in mid-2022. Both parties denied that they broke up because Travis allegedly made her pay for half of all their expenses; seen in 2018 in LA


Earlier this month, Kayla broke her silence about watching her ex’s hopes for a third straight Super Bowl win go down in flames. Swift and Nicole watched from the stands in New Orleans as Kelce’s Chiefs were emphatically beaten 40–22 by the Philadelphia Eagles
Swift and Nicole watched from the stands in New Orleans – albeit different parts of the Caesars Superdome – as Kelce’s Chiefs were emphatically beaten 40–22 by the Philadelphia Eagles.
Nicole celebrated with the Eagles after the game. She was seen on the field talking to victorious head coach Nick Sirianni and was got pictures throwing the green confetti into the air in scenes that many thought were pointed, given Kelce was on the losing team.
Now, reflecting on her time at the game on Instagram in a lengthy post, Nicole wrote: ‘What makes the Super Bowl so special? Beyond it being the ultimate showcase of the two most elite and talented teams in the sport, the enneerrgyyy is literally palpable.
‘The collective excitement of fans and the high stakes of the match up create an atmosphere that makes you physically feel the pulse of the game.
‘There’s no bad seat in the house because every person in that stadium- whether they have a dog in the fight or not – is hyped to have a seat at a table in history.
‘The lights are brighter and you find yourself hanging on to every second, every inch! It’s for good reason one of the biggest stages in sports, especially when the clock strikes half time.
‘We often minimize the humanity of the game by focusing on teams/titles/wins/losses. Obviously football is a team sport where winning is always the goal, but I’ve always been more enthralled by the individual storylines.

Kelce is now considering his retirement from the NFL after the loss to Philadelphia Eagles

Taylor Swift watches from the stands as Kelce and the Chiefs lose to the Eagles
‘The names on the back of those jerseys, the hurdles they’ve had to overcome, and the pride they must all feel to be talented enough to even make it to a stage like this one.
‘Every player on that field is on a relentless pursuit of greatness and I think it’s pretty freaking dope we get to witness.
‘Simply put, as a fan of the game, with a soft spot for a cold beer and a clear view of the red zone – I can only hope my career allows me to continue to partake in sports history for many more bowls to come.’
During the game itself, as the Eagles cruised to victory Nicole, 33, shared videos of her celebrating their dominance.
One clip showed her standing with a friend and yelling along as the crowd chanted ‘Fly, Eagles, fly.’
She then screamed out the letters E-A-G-L-E-S as she spelled it with her fingers.
Kelce, meanwhile, is now considering his future in the sport after the loss.
The 35-year-old spoke candidly about his emotions after the loss but sounded more out than in as he reflected on the game with his older brother Jason.